Skip to main content Scroll Top

GPSR

4-1 (Demo)
4-2 (Demo)

Achieve Full GPSR Compliance & Confidently Sell Across the EU

We handle every aspect of your GPSR product safety requirements — from EU Authorised Representative support to technical documentation, risk analysis, product traceability, safety records, and official GPSR compliance certification. Our end-to-end service ensures your products remain compliant and ready for the European market.

Trusted by Leading Brands

All-in-One Solutions for Complete GPSR Compliance

Get Fully GPSR Aligned & Sell Confidently Across the EU

We take care of your entire GPSR product safety process — from appointing EU Authorised Representatives to preparing technical records, conducting risk evaluations, ensuring product traceability, maintaining safety documentation, and delivering official GPSR compliance certification. With our support, your products stay compliant and ready for the European market.

GPSR Technical File Creation Tool

Easily register your products in Complico consulting using a step-by-step guided process. Our platform walks you through a short set of questions, automatically determines the relevant directives and regulations for your product, and assists you in building and securely storing your complete GPSR technical file — all within a single, centralized system.

Step-by-Step Risk Assessment (Required by GPSR)

Under GPSR regulations, each product must include a documented safety risk assessment. Our guided process supports you in identifying possible hazards, evaluating related risks, and setting appropriate control measures in accordance with EU product safety standards — all delivered through a clear, structured workflow.

Online Marketplace Compliance (Amazon, Etsy, eBay, Shopify)

Ensure your product listings comply with all mandatory safety and information requirements. Our platform enables you to create GPSR-compliant documentation — such as certificates, test reports, and declarations of conformity — helping your products stay approved, visible, and compliant across leading online marketplaces.

10-Year Document Retention & Regulatory Assistance

Under GPSR rules, product safety records must be kept for up to ten years. We provide secure long-term storage for your technical documentation and support you in responding to inquiries from EU Market Surveillance Authorities when needed — including assistance in relevant local languages.

Product Recall Assistance & EU Safety Business Gateway Reporting

If a product safety issue occurs, EU regulations require businesses to carry out formal recall and notification processes. We support you at every stage of the recall and help you submit all necessary details through the EU Safety Business Gateway, ensuring full compliance with regulatory requirements.

Pay by Product Category — Not by Individual SKU

For most items, GPSR compliance applies at the product-type level rather than to each colour, size, or variation. This allows you to register a product once instead of managing hundreds of separate SKUs, making compliance simpler and more cost-effective. (Certain regulated products, such as toys, may still require documentation at the SKU level.)

Key Compliance Steps

Start your free trial and complete your manufacturer profile.

Provide your company and manufacturing details to get started.

Evaluate your product, document compliance, assess risks, and meet GPSR and other regulatory requirements.

Add mandatory markings and warnings such as CE, UKCA, and EU REP to your product and packaging.

Add your products, identify applicable regulations, and ensure ongoing compliance.

Upload technical files, generate Declarations of Conformity, and demonstrate regulatory compliance.

Who Needs EU

Authorised Representatives?

EU and UK laws state that businesses selling products without a physical presence in the region must designate an Authorised Representative. This requirement applies to the following cases:

Why Choose Complico?

Complico leads the way in GPSR compliance, offering a complete product safety solution from start to finish. We’re the only platform that brings everything together — from EU Authorised Representative services to fully managed technical documentation and risk assessment processes.
What makes us different:
EU Authorised Representative services activated within 24 hours
An all-in-one system for technical documentation, risk evaluation, and product traceability
Smart, AI-powered assistance for faster and more accurate document creation
EU Authorised Representative services activated within 24 hours

Schedule a Discovery Call

Not sure how to begin with GPSR compliance?

Chat with our specialists to learn what’s needed for EU & UK markets and how Complico Consulting makes compliance straightforward.

Frequently asked questions

The General Product Safety Regulation (GPSR – EU 2023/988) is the latest EU regulation governing the safety of consumer products sold within the European Union. It replaces the former General Product Safety Directive (GPSD) and introduces stricter requirements for product safety, technical documentation, traceability, and online marketplace compliance.

You are required to comply with GPSR if you are:

  • A manufacturer selling products in the EU

  • A brand owner manufacturing products outside the EU

  • An importer placing goods on the EU market

  • A private-label or white-label seller

  • An online seller using platforms such as Amazon, Etsy, eBay, or Shopify

  • A business without an EU presence (an EU Responsible Person is mandatory)

In summary: any business offering consumer products for sale in the European Union must meet GPSR requirements.

If your business is not established within the European Union, you are legally required to appoint an EU-based Responsible Person (Authorised Representative) before placing any consumer products on the EU market.

The appointed Responsible Person is responsible for:

  • Holding and maintaining your technical documentation

  • Acting as the official point of contact for EU Market Surveillance Authorities

  • Supporting product traceability and safety-related investigations

  • Ensuring continued compliance with all applicable GPSR requirements

Complico Consulting provides an official EU Responsible Person address in Ireland, issued within 24 hours, helping you meet GPSR obligations quickly and confidently.

You can appoint Complico Consulting as your EU Authorised Representative immediately after signing up.

Simply complete the required information in the Authorised Representative section and sign the digital agreement sent to your email.

Once submitted, our team will review, approve, and activate your EU Authorised Representative status within 24 hours.

To meet GPSR requirements, businesses must maintain specific documentation to prove that their products are safe and compliant for sale in the EU market. Key documents include:

  • Technical Documentation covering materials, components, design, and manufacturing processes

  • Risk Assessment outlining identified hazards, risk levels, and mitigation actions

  • Safety Information such as warnings, instructions, and safe-use guidelines

  • Traceability Details, including manufacturer information and the EU Responsible Person

  • Test Reports, where applicable (e.g. electronics, toys, PPE)

  • Labelling and Packaging Information, including age suitability, warnings, and batch or lot numbers

  • Incident and Complaint Records, maintained as part of the mandatory 10-year record-keeping obligation

Complico Consulting supports you throughout the process—helping you prepare, manage, and securely store all required GPSR documentation in one centralized compliance dashboard.

GPSR applies to all consumer products placed on the European Union market, regardless of whether you manufacture them, import them, or sell them online.

This includes a wide range of products such as electronics, toys, home and kitchen goods, beauty accessories, books, handmade and craft items, apparel, gadgets, and digitally connected products.

In short: if a consumer product is sold in the EU, it falls under GPSR requirements.

Yes. GPSR requirements apply to all sellers operating on major online marketplaces.

Platforms such as Amazon, Etsy, eBay, and Shopify now require sellers to provide GPSR compliance documentation, including an EU Responsible Person, technical documentation, safety information, and proof of compliance.

Without these documents, product listings may be delayed, restricted, suspended, or removed from the platform.

Complico Consulting provides all GPSR-required documentation accepted by Amazon, Etsy, eBay, Shopify, and other leading marketplaces—helping you stay compliant and keep your listings active.

Complico Consulting provides a guided compliance platform designed to help you create and manage all required GPSR documentation, including:

  • Technical documentation

  • Risk assessments

  • Traceability information

  • Safety instructions and warnings

  • Test report uploads

The platform leads you through a series of simple, step-by-step questions, identifies the relevant regulatory requirements for your products, and automatically organizes all documentation in one secure, centralized system.

Under GPSR, product labels or packaging must clearly display the following information:

  • Manufacturer name and contact details

  • EU Responsible Person name and address

  • Traceability details, such as batch or lot numbers

  • Required warnings and safety instructions

  • Age suitability information, where applicable

Complico Consulting reviews your product labels and packaging to ensure they fully meet GPSR labeling requirements and market expectations.

Under GPSR, businesses are required to retain all product safety and technical documentation for 10 years after a product has been placed on the market.

Complico Consulting securely stores your compliance documentation within the EU for the full retention period and supports communication with regulatory authorities whenever required.

Yes.
If EU Market Surveillance Authorities contact your EU Responsible Person, Complico Consulting manages the communication on your behalf, provides the requested documentation, and supports you throughout the entire compliance process.

If a product does not meet safety requirements, Complico Consulting will guide you through the necessary corrective actions. This may include updating technical documentation, improving labelling, conducting additional testing, or revising your risk assessment.

Our objective is to help you resolve issues efficiently and bring your product into full compliance as quickly as possible.

Yes.
In the event of a product recall or safety incident, Complico Consulting supports you through the official EU procedures and submits the required notifications via the Safety Business Gateway, ensuring all regulatory and legal obligations are fully met.

The GPSR Compliance Certificate includes the following information:

  • Product identification details

  • EU Responsible Person information

  • Summary of applicable safety information

  • Confirmation of traceability and technical documentation

  • A formal compliance statement under GPSR (EU) 2023/988

This certificate is intended for use with online marketplaces, distributors, and regulatory inspections.

Yes.
Complico Consulting’s GPSR Compliance Certificates and supporting documentation meet marketplace compliance requirements and are accepted by Amazon, Etsy, eBay, Shopify, and other major online platforms as valid proof of product safety compliance.

A product type refers to a group of products that share the same:

  • Material composition

  • Manufacturing process

  • Intended use

  • Safety characteristics

  • Applicable regulations and standards

Individual SKUs (such as variations in colour, size, or design) can often be grouped under a single product type, provided the safety and compliance characteristics remain the same. This approach helps reduce compliance costs and simplifies documentation management.

In most cases, no.
If product variations share the same materials, manufacturing process, and risk profile, they can be treated as a single product type and covered by one compliance file.

However, if a variation impacts safety characteristics—such as changes in materials, components, electronics, or intended use—separate documentation may be required.

On the Complico website, a “product” refers to a product type, not each individual SKU.

If your product variations share the same materials, manufacturing process, intended use, and safety profile, they only need to be documented once—helping you save time and reduce compliance costs

Yes.
With the Starter Plan, you can add EU Representation as an option.
With the 5-Product Plan, you can choose EU-only representation without additional services.

If EU Market Surveillance Authorities reach out, Complico Consulting handles all communication on your behalf, supplies the requested documentation, and guides you through every step of the process to ensure continued compliance.

No.
All plans are flexible and can be cancelled at any time, with no long-term contracts or ongoing commitments.

Most sellers can begin selling within 24 hours.

Simply sign up, complete your company details, sign the digital Authorised Representative (AR) agreement, and your EU Responsible Person will be activated within one business day.